Childrensalon's Guide to . . .
Picking out a new school bag is a fun way for your child to bring a bit of their own personality to school life. And when uniform rules are set in stone, it’s a little touch that helps make their everyday look feel a bit more like them.
Whether they’re into logos, bows, or something simple and cool, a great school backpack has to do more than just look good — it needs to carry everything from homework books and water bottles to snacks and playground treasures. Plus, it has to stand up to those busy school mornings, bumpy bus journeys, and the after-school adventures spent with friends. So with all that in mind, we’ve rounded up five of our best kids’ backpacks that blend practicality with personality . . .
30 Jun 2025
The Practical Pal
This multi-piece backpack is top of the class in style. Team it with a quilted coat and a pair of lace-up shoes for a 'grade A' look.
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Who's it for: The Class Explorer who is practical, prepared and always one step ahead.
Why we love it: With a matching pencil case, handy side pockets and plenty of space inside, this roomy Ralph Lauren rucksack is packed with thoughtful features which are perfect for mornings on the go. Whether they’re hopping on the bus or making their way through busy school halls, they can choose to wear it on their back or grab it by the sturdy top handle. And when the lunchtime bell chimes, the insulated lunch bag will keep their food and snacks at the perfect temperature, ready to tuck into.
What you'll find inside: From pens and notebooks to snacks and spare layers, nothing is left behind before they head out.
The Back-to-School Buddy
From spellings to PE, this friendly bear will always be by their side. Pair with a comfy polo and white Velcro trainers when it's time to get active.
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Who it’s for: The Animal Lover who just can’t get enough of furry friends.
Why we love it: What could be more exciting than heading to preschool with a bear backpack in tow? Made from durable, water-repellent fabric that wipes clean with ease, it’s a practical choice for little ones on the move. Lightweight for small shoulders, it features a waterproof name tag on the back and two stretchy side pockets that make it easy to slide water bottles in and out. It’s got a top handle too — perfect for those rushed mornings when you just need to grab it and go.
What you’ll find inside: Spare socks for Forest School (covered in paw prints) and a sticker-covered journal full of recently-learnt animal facts!
The Constant Companion
Soft, sturdy and ready for the day ahead. Just add a cosy wool knit and a playful pencil case for the perfect back-to-school combo.
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Who it’s for: The Creative Crafter who loves to share crayons and glitter glue with classmates.
Why we love it: With its ribbed corduroy fabric and vintage feel, this smaller BOSS backpack stands out in all the right ways. The rich navy blue colourway works just as well with school uniforms as it does with weekend outfits, so it’s ready for wherever the day takes them. And when it comes to comfort, the soft padded straps and mesh back panel make carrying it home feel that little bit easier (especially if you end up with it on your shoulder at school pick-up).
What you’ll find inside: Colouring books, glittery gel pens and their best drawings ready for 'Show and Tell' at the end of the school day.
The Collegiate Classic
A cotton canvas backpack keeps things preppy and cool. Pair with a collared blouse and a matching hairband for top style marks.
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Who it’s for: The Confident Classmate who lights up the hallway with a warm, friendly smile.
Why we love it: From early sports sessions to after-school clubs, this cool Ralph Lauren backpack is made to keep up with their non-stop day. It comes in three great colour options and is full of signature details, like the iconic Polo Pony on the front and the branded zip pulls that make opening and closing the compartments a breeze. There are two spacious main compartments, including a padded laptop sleeve, to keep things organised, and the front zip pocket is perfect for stashing their go-to items like keys and earbuds.
What you’ll find inside: All the books needed for every class on the timetable, along with a colour-coded planner to keep track of upcoming clubs. What time's swimming?
The Stylish Study Sidekick
With its bold colour-block design, this backpack brings a cheerful splash to their school day. Which colour is your favourite?
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Who it’s for: The Rainbow Collector who can’t resist bright, cheerful accessories that make every school day feel more fun.
Why we love it: This Bobo Choses backpack is comfy, practical and bursting with a mix of colours she’s bound to love. The purple’s our favourite . . . then the pink . . . wait, no — it has to be the pop of yellow! Made from soft yet sturdy corduroy, it has plenty of space inside, plus a secure zip pocket to keep all her bits and bobs safe. The elasticated side pockets are perfect for water bottles on busy school days, and the embroidered logo on the front adds a fun, playful finish. Now if only they made one for grown-ups!
What you’ll find inside: A personalised notebook, a stash of scented stationery and some colourful hair clips for the school photos (you can never have too many bows).
