Privacy Notice

Introduction

Welcome to Childrensalon’s privacy notice.

Childrensalon respects your privacy and is committed to protecting your personal data. This privacy notice tells you how we look after your personal data, including when you visit our website (regardless of where you visit it from), and about your privacy rights and how the law protects you.

Purpose of this privacy notice

This privacy notice aims to tell you how Childrensalon collect and process your personal data, including any data you may provide through our website, when you sign up to our newsletter, purchase a product or take part in a competition.

This website is not intended for children, however, we may collect data relating to children.

It is important that you read this privacy notice together with any other privacy notice or fair processing notice we may provide on specific occasions, when we are collecting or processing personal data about you, so that you are fully aware of how and why we are using your data. This privacy notice supplements other notices and privacy policies and is not intended to override them.

Controller

Childrensalon Limited is the controller and responsible for this website.

This privacy notice is issued on behalf of Childrensalon Limited and Beatrice & George Limited, who are both members of the Childrensalon Group. When we mention "Childrensalon", "we", "us" or "our", we are referring to one of those two companies. We will let you know which entity will be the controller of your data when you purchase a product.

Contact details

We have appointed a data compliance manager who is responsible for overseeing questions in relation to this privacy notice. If you have any questions about it, including any requests to exercise your legal rights, please contact the data compliance manager using one of the following ways:

Email address: privacy@childrensalon.com

Postal address: 21 Decimus Park, Kingstanding Way, Tunbridge Wells, TN2 3GP

Registered address: 9 High Street, Tunbridge Wells, TN1 1UL

Telephone number: +44 (0)1892 481 781

You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the opportunity to deal with your concerns before you approach the ICO and so please contact us first.

Changes to the privacy notice and your duty to inform us of changes

We keep our privacy notice under regular review. This version was last updated on 04 March 2024.

It is important that the personal data we hold about you is accurate and current. Please tell us if your personal data changes during your relationship with us or alternatively you can amend your details by logging onto your account on the 'Sign In' section of our site.

Third-party links

Our website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for what they do with your personal data. When you leave our website, we encourage you to read the privacy notice of every website you visit.

Personal data, or personal information, means any information about an individual from which they can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data can include first name, maiden name, last name, username or similar identifier, social media profile information, marital status, title, SSN / Government ID or Passport details as and when required for international couriers, date of birth and gender.
• Contact Data can include billing address, delivery address, email address and telephone numbers.
• Financial Data can include bank account and payment card details.
• Transaction Data can include details about payments to and from you and other details of products you have purchased from us.
• Technical Data can include internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
• Profile Data can include your username and password, purchases or orders made by you, your interests, family details, preferences, feedback and survey responses.
• Usage Data can include information about how you use our website and products.
• Marketing and Communications Data can include your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share Aggregated Data such as statistical or demographic data for the purpose of carrying out our business. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data and that will be used in accordance with this privacy notice.

We do not ask for and collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

If you fail to provide personal data

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you do not provide that data when requested, we may not be able to perform the contract we have or are trying to make with you (for example, to provide you with goods). In this case, we may have to cancel an order which you have placed with us but we will notify you if this is the case at the time.

We use different methods to collect data from and about you including through:

• Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
  • apply for our products;
  • create an account on our website;
  • subscribe to our publications;
  • request marketing to be sent to you;
  • enter a competition, promotion or survey; or
  • give us some feedback.
• Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our cookie notice for further details.
• Third parties or publicly available sources. We will receive personal data about you from third parties and public sources as set out below.
  • Technical Data from the following parties:
    1. analytics providers such as Google and TrackJS who may be based outside the EU;
    2. advertising networks based inside and outside the EU, such as Amazon SES, Survey Monkey, X, Pinterest and Meta; and
    3. search information providers who may be based outside the EU.
  • Contact, Financial and Transaction Data from providers of technical, payment and delivery services who may be based outside the EU.
  • Identity and Contact Data from social media platforms and data brokers or aggregators who may be based outside the EU.
  • Identity and Contact Data from publicly available sources based in the UK such as Companies House and the Electoral Register.

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• When we need to perform the contract we are about to enter into or have entered into with you.
• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
• Where we need to comply with a legal or regulatory obligation.

Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third-party direct marketing communications to you via email or text message. You have the right to withdraw consent to our direct marketing at any time by contacting us.

Purposes for which we will use your personal data

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.

Marketing

We provide you with choices about some personal data uses, particularly around marketing and advertising.

Promotional offers from us

We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products and offers may be relevant for you (we call this marketing).

You will receive marketing communications from us if you have requested information from us, or purchased goods from us, and you have opted in to receiving that marketing.

Third-party marketing

We will get your express opt-in consent before we share your personal data with any company outside the Childrensalon group of companies for marketing purposes.

When you accept advertising cookies, we may share your email address and information about your purchases with third parties, such as Meta, Pinterest and Google; if you have an existing online relationship with them to enable us to provide you with relevant online marketing. 

Opting out

You can ask us or a third party referred to above to stop sending you marketing messages at any time by emailing us at hello@childrensalon.com or telephoning on +44 (0)1892 779110.

Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product purchase, warranty registration, product experience or other transactions.

Cookies

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. Please see our cookie notice for further details.

Change of purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please email us at privacy@childrensalon.com or telephone on +44 (0)1892 481 781.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

We may share your personal data with the parties set out below for the purposes outlined in the table provided above, specifying how we will use your personal data.

• Internal Third Parties as set out in the Glossary.
• External Third Parties as set out in the Glossary.
• Specific third parties:
  • Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.
  • Business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you.
  • Analytics and search engine providers that assist us in the improvement and optimisation of our Websites.
  • Credit reference agencies for the purpose of assessing your credit score where this is a condition of us entering into a contract with you and you have agreed to such a search being undertaken.
  • Payment processors, such as Paypal, Braintree, KLARNA and Chase Paymenttech.
  • Parcel couriers, such as DHL, DPD, UPS and Aramex, who may be based in the UK, EU and countries outside of the EEA.
  • Providers of email and mobile phone message management and despatch services.
  • Printing companies to be able to send you direct marketing.
  • Your order might be fulfilled by one of our fulfilment centres if you have one local to you. They may be based in the UK, EU and countries outside of the EEA

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

We share your personal data within the Childrensalon Group. This may involve transferring your data outside the European Economic Area (EEA).

Whenever we transfer your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

• We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission. For further details, see European Commission: Adequacy of the protection of personal data in non-EU countries. 
• Where we use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe. For further details, see European Commission: Model contracts for the transfer of personal data to third countries.
• Where we use providers based in the US, we may transfer data to them if they are part of the Data Privacy Framework which requires them to provide similar protection to personal data shared between the Europe and the US. For further details, see EU-US Privacy Framework.
• Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA.

We have put in place appropriate security measures with the aim of preventing your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

How long will you use my personal data for?

We will only retain your personal data for as long as is reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for seven years after they cease being customers for tax purposes.

In some circumstances you can ask us to delete your data: see your legal rights below for further information.

In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

Under certain circumstances, you have rights under data protection laws in relation to your personal data. Please click on the links below to find out more about these rights:

• Request access to your personal data.
• Request correction of your personal data.
• Request erasure of your personal data.
• Object to processing of your personal data.
• Request restriction of processing your personal data.
• Request transfer of your personal data.
• Right to withdraw consent.

If you wish to exercise any of the rights set out above, please contact us by email at privacy@childrensalon.com or Live Chat or telephone on +44 (0)1892 481 781.

No fee usually required

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

What we may need from you

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Time limit to respond

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

Any changes we make to our privacy notice in the future will be posted on this page and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes to our privacy notice.

Questions, comments and requests regarding this privacy notice are welcomed and should be addressed to
21 Decimus Park, Tunbridge Wells, Kent TN2 3GP, England or by email to privacy@childrensalon.com.

LAWFUL BASIS

Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best product and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by emailing us at privacy@childrensalon.com or Live Chat or telephone on +44 (0)1892 481 781.

Performance of Contract means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.

Comply with a legal or regulatory obligation means processing your personal data where it is necessary for compliance with a legal or regulatory obligation that we are subject to.

THIRD PARTIES

Internal Third Parties
Other companies in the Childrensalon Group (acting as joint controllers or processors) and who are based in the UK, and provide IT and system administration services and undertake leadership reporting.

External Third Parties

• Service providers who provide IT and system administration services.
• Professional advisers acting as processors or joint controllers, including lawyers, bankers, auditors and who provide consultancy, banking, legal, insurance and accounting services.
• HM Revenue & Customs, regulators and other authorities acting as processors or joint controllers.

Introduction
Welcome to Childrensalon Limited's cookie notice.

This was last updated on the 01/02/2026.

A cookie is a small text file that we store on your computer (or other electronic device), with your consent, when you access our website. Cookies contain information that is transferred to your device's storage.

We use the following cookie types:

• Essential cookies. These are necessary for our website to function. They can include cookies that let you log in securely, use a shopping cart, and utilise our payment services. They are deleted when you close your browser.
• Functionality cookies. These recognise you when you come back to our website. These let us personalise our content for you, greet you by name, and remember preferences, such as your language or region. These are required for using our Live Chat service.
• Analytical cookies. These help us recognise and count visitors to see how they move around our website, helping us to improve the way our website works (for example, to help you find what you are looking for easily).
• Advertising cookies. These record your visit to our website, the pages you visited, and the links you followed. We use this information to display relevant adverts to you.

The information we collect from cookies won’t usually contain any personal data. We may get information about your device, such as IP address, your browser or other internet log information, which won’t usually identify you personally. We’ll only collect personal information about you where you provide it voluntarily, such as by completing an online form, or where you purchase our goods or services.

We may also use your IP address to help diagnose problems with our server to administer our website and to improve the service we offer to you. Your IP address may also be used to gather broad demographic information.

There is a notice on our home page which describes how we use cookies and also provides a link to our privacy notice. If you use this website after this notification has been displayed to you, we will assume that you consent to our use of cookies for the purposes described in this cookie notice and our privacy notice.
You may change your cookie settings here.

Third parties (such as advertising networks and web traffic analysis services) may also use cookies, which we have no control over. These are likely to be analytical or advertising cookies. For further information, please visit their websites.

The sections below give more information about the cookies we use and why we use them.

By sessions cookies we mean: they are automatically deleted when the browser is closed. They usually store an anonymous session ID allowing you to browse a website without having to log in to each page. They do not collect any information from your computer.

By persistent cookies we mean: a persistent cookie is one stored as a file on your device and itremains there when you close your web browser. The cookie can be read by the website that created it when you visit that website again.

Essential Cookies

Further details: 

Stripe – For more information please visit https://stripe.com/gb/legal/cookies-policy

Zendesk - The website uses this technology to provide Live Chat and customer support to our visitors. For more information, please visit: https://www.zendesk.co.uk/company/policies-procedures/cookie-policy/
 

Functional Cookies

Further details: 

Zendesk - The website uses this technology to provide Live Chat and customer support to our visitors. For more information, please visit: https://www.zendesk.co.uk/company/policies-procedures/cookie-policy/

Analytical Cookies

Further details: 

Google Analytics - We use Google Analytics 4 (GA4) to understand how you use our website and improve your experience. GA4 uses first-party cookies and app IDs to recognize users and sessions. The data collected helps us understand user needs, personalize content, and show relevant ads. GA4 includes built-in privacy protections: it does not store IP addresses, cannot be used to directly identify or track you personally, and works with consent mode. You can also request deletion of your personal data at any time.

For more information about how Google uses cookies and similar technologies, please visit: https://policies.google.com/technologies/types

Advertising Cookies

Further details: 

Google Consent - In the EEA (European Economic Area), by consenting to advertising we pass your data to Google for the purposes of advertising.

Google Ads - This enhances the ad experience on Google Ads and its partners. The website uses Google Customer Reviews to collect valuable feedback from customers who've made a purchase on our site. For more information, please visit: https://policies.google.com/technologies/types

Meta - This allows us to target the advertising we do on Facebook and Instagram more effectively by matching data we hold with that held by Meta. For more information, please visit: https://www.facebook.com/about/privacy/ or https://www.facebook.com/privacy/policies/cookies/

Microsoft Ads - These record the completion of your transaction. For more information, please visit: https://privacy.microsoft.com/en-gb/privacystatement

Pinterest - These help us personalise Pinterest Ads based on your interactions on site. More information is at: https://policy.pinterest.com/en-gb/cookies

Rakuten - We use these to manage our affiliate program by tracking leads and sales commissions. More information is at: https://rakuten.co.uk/cookie-policy

TikTok – For more information please visit: https://www.tiktok.com/legal/page/us/privacy-policy/en

If you don’t want to accept cookies, you can change your browser settings, so they aren’t accepted. If you do this, you may lose some of the functionality of our website.

More information about cookies and how to disable them, can be found at the Information Commissioner’s webpage on cookies: https://ico.org.uk/for-the-public/online/cookies

AI Notice

At Childrensalon, we use Artificial Intelligence (AI) to improve your experience on our website. Our goal is to make your shopping experience easier, more enjoyable, and tailored to your needs, while maintaining transparency and respect for your privacy. Our team reviews and supervises all AI assistance to ensure its accurate and helpful.

Our AI tools help in two main ways:

Chatbot Assistance

Our AI-powered chatbot is designed to provide quick answers to common questions, help you navigate our website, and assist with customer service inquiries. When you need to be connected to a person, it helps collect the required details from you, so you can be connected to the right team. While it strives to be accurate and helpful, it may not always be perfect. For complex queries, our human team is always available to support you.

Products

We sometimes use an AI generated voice on product videos.

Some product content is AI generated.

Your Privacy Matters

• We do not use AI to make decisions that have legal or significant effects on you.
• All personal data is handled in line with our Privacy Notice.
• You can always contact our customer care team if you have questions about how AI is used.

We follow UK and EU guidelines on trustworthy AI, focusing on transparency, accountability, and human oversight.

This notice will be updated as and when we change the way we use AI. This current notice was created in October 2025.