Fendi is Italian high style - what woman's heart doesn't leap at the thought of those iconic double "F" logos? Designed by fashion's darling, Karl Lagerfeld in the 1960's, the Fendi motif was destined to achieve a cult following. Since then the Zucca print has become synonymous with luxury, embellishing handbags, shoes, wallets and luggage cases, all toted by the world's glitterati from Sophia Loren to Grace Jones.
For their baby collection the Zucca logo is used to great effect, in an spectrum of ice-cream colours, making them almost good enough to eat! Fendi's luxury credentials really speak for themselves, showcased in their use of the most opulent materials, finished to perfection with the glow of high-living. Expect cashmere blankets exquisitely woven, hats, scarves, socks and even dummies, all emblazoned with the illustrious Zucca.